Customers

AUTOMATION CONSULTANTS

 

Automation Consultants (AC) has a contractual relationship with FRM, to provide marketing support to AC's business on a regularly basis. This arrangement means that FRM can manage a multitude of projects for AC at any one time. Activities include:

 

• WEBSITE:
  One of FRM's first projects for AC was to redesign their website in order to refresh the content and simplify navigation. FRM is now responsible for maintaining AC's website and keeping the content up-to-date with press releases, case studies and product updates. Click here to view the AC website
  
• CONTACT MANAGEMENT:
  FRM selected and installed a new contact management system to suit AC's growing demands for a reliable CRM tool. FRM is responsible for maintaining the content of the database.
• MEETING GENERATION:
  Through FRM, AC enlisted the help of Optima, to generate business meetings on AC's behalf, with target prospects and customers, in order to increase the quality and quantity of new business. This relationship is managed by FRM.
• COLLATERAL CREATION:
  FRM created a 4-page glossy corporate brochure for AC, which can be viewed here.
• PARTNER RELATIONSHIP MANAGEMENT:
  FRM worked with AC to define its partner strategy and now manages AC's Partner Programme by signing up key partners and managing partner relationships.
• RECRUITMENT:
  FRM manages the graduate recruitment process for AC, including advertising, CV short listing, first-round interviewing and recommendations for final selections.